McAllen Public Works Branding

Fantich Media > News > Branding > McAllen Public Works Branding

The City of McAllen Public Works & Recycling department approached Fantich Media about a new branding & recycling project for the city. Far too often people were not using their recycling bins properly, so they asked us to create a new branding strategy to help their residents use their Trash & Recycling receptacles properly.

We came up with a slew of different ideas to help the city residents learn about recycling right, along with a radio commercial campaign. The results were very successful for the city.